Dan Sales is a Senior UK Reporter at Mail Online, specializing in politics, crime, and media trends. With a career spanning The Sun and Mail Online, he delivers incisive coverage of stories impacting British communities.
Connect via his PressContact profile for timely opportunities.
Dan Sales began his career at The Sun, where he spent ten years honing his skills in breaking news and investigative reporting. His promotion to Senior Reporter at Mail Online in 2022 marked a shift toward deeper analysis of UK politics and crime. Key milestones include:
Sales prioritizes stories with direct impact on UK communities, such as council decisions or legislative changes. For example, his 2023 analysis of London’s housing policy reforms highlighted how local governance affects affordability. Pitches should emphasize grassroots perspectives or data-driven insights into voter behavior.
He often explores how crime intersects with public services, such as policing budgets or youth rehabilitation programs. A 2024 piece on county lines drug operations underscored the human toll of organized crime, making this a fertile area for case studies or expert commentary.
Sales tracks shifts in journalism practices, including AI in newsrooms or subscription models. A recent column on Mail Online’s digital strategy offers a template for pitches about emerging tools or audience engagement tactics.
While specific awards aren’t listed in available sources, Sales’ longevity at major outlets like The Sun and Mail Online signals editorial trust. His work is frequently cited in UK media roundups, particularly for balancing speed and accuracy in fast-moving news cycles.
