Louise Barnard is currently a senior the University of Michigan. She spends her free time on campus with fashion organizations designed to empower minority students. Louise also participates in social media campaigns via Instagram and YouTube. She work with local Michigan brands to promote local products as well as bigger brands in order to establish herself as an influencer. Her goals with promotions are to help steer people to the best quality products through honest reviews. She is very passionate about her content and makes sure her posts are carefully crafted with a pleasant aesthetic.