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Top Startup Journalists in Australia (2025)

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Discover and contact the top Startup journalists in Australia, updated for 2025. If you're interested in contacting Startup journalists, you can sign up below and download the Startup journalists contact list!

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Eloise Keating

Startup journalist at Smart Company (Australia), Australia
Australia
Startup
Business
Innovation

As News Editor of Smart Company, Eloise Keating shapes coverage of Australia's dynamic startup ecosystem. Her reporting focuses on:

  • Funding Innovation: Tracking novel financial instruments and investment trends in early-stage ventures
  • Operational Efficiency: Profiling tools and strategies helping SMEs optimize workflows
  • Inclusive Growth: Analyzing diversity initiatives with measurable business impacts

Pitching Insights

Successful pitches combine concrete metrics with narrative depth. Recent high-impact pieces include:

  • A $30M convertible note analysis influencing later-stage funding strategies
  • Diversity analytics platform coverage cited in ASX corporate governance reports

Notable Achievement: 2024 Smart50 Innovator Award juror, recognizing her expertise in evaluating sustainable business models.

Simon Thomsen

Startup journalist at Startup Daily, Australia
Australia
Startup
Tech
Business

As Australia’s foremost startup journalist, Thomsen deciphers complex funding landscapes while maintaining human-centered storytelling. His work at Startup Daily provides the definitive record of Australia’s innovation economy evolution.

Pitching Priorities

  • Series B+ Funding Rounds: Focuses on growth-stage companies with proven traction
  • Deep Tech Innovation: Particularly biotech, AI infrastructure, and climate tech solutions
  • Governance Case Studies: Both successful frameworks and cautionary tales
"Startups aren’t just businesses – they’re cultural experiments in solving tomorrow’s problems today."

With 650+ bylines tracking Australia’s tech ascent, Thomsen remains essential reading for investors and founders alike. His editorial vision continues to shape how the nation perceives its innovation capabilities.

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