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REI Co-op Journal is a trusted source for outdoor enthusiasts seeking expert advice, inspiration, and high-quality gear for their adventures. Founded in 1938 by a group of Pacific Northwest mountaineers, REI has grown into a national retail cooperative with over 150 stores across the United States. As a co-op, REI is owned by its members, who receive an annual dividend based on their purchases. The company is dedicated to promoting responsible outdoor recreation and environmental stewardship, and it invests millions of dollars each year in conservation efforts, trail maintenance, and outdoor education programs.
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Heather Balogh Rochfort is a outdoors journalist based in the United States, who is passionate about sharing her love for adventure and the great outdoors. As a writer for REI Co-op Journal, Heather has made a name for herself in the world of outdoor journalism by consistently producing engaging and informative content that resonates with readers. Her work has not only inspired countless individuals to explore the beauty of nature but has also provided invaluable insights into the latest trends, gear, and experiences in the outdoor industry.
Explore the latest stories, tips, and inspiration from the world of outdoor adventure with REI Co-op Journal's social feeds. Follow along as they share expert advice, gear reviews, and profiles of inspiring outdoor athletes, all while promoting responsible recreation and environmental stewardship. Discover new trails, learn about the latest gear, and join a community of like-minded outdoor enthusiasts with REI Co-op Journal's engaging social content.